Red embroidered text that reads 'about la fefi' overlayed on beige fabric
Two illustrated girls in red dresses holding hands on a stone path with a tree in the background.
Red floral paper on a beige background
Decorative script letter 'A' on a white background

Est. New York, New York

Founded by Alessia Saracino Fendi, La Fefi reflects her lifelong love of vintage and her Upper East Side upbringing. Born to a Roman father and Spanish mother, she grew up surrounded by tradition, craftsmanship, and timeless style. Today, she transforms carefully sourced vintage pieces into archival-quality garments for children - honoring the past while dressing the present.

Child wearing a tweed houndstooth jacket in front of a wooden door
Red embroidery needle with thread on a white background

Fine Craftsmanship

Red embroidered star on a white background

One Of A Kind

Red woven clock face with yarn textured hour and minute hands on a white background

Archival Designs

⊱⊰

We believe children deserve to be dressed beautifully without losing the magic of childhood—combining craftsmanship with playful design the modern world often forgets. La Fefi shows that refined, charming silhouettes can be joyful and effortless to wear.

Collage of vintage-style clothing and photos on a red background with 'la fefi' branding.
Collage of vintage-style clothing and photos on a red background with 'la fefi' branding.